The Strategy Behind the Renewal: Why Great Outcomes Require Year-Round Discipline, Not Annual Scrambles

Assuming a January 1st “effective date”, most employers view their benefits renewal as a fourth-quarter event—something that kicks off in September, wraps up by November, and goes live January 1. Leadership approves the budget, HR coordinates the logistics, and the broker presents carrier options. It feels efficient. It feels manageable. But here’s what most don’t […]